【中国日报】独家采访-A&D引领全球，永不放弃

Global leadership the target,  'Never give up' the key value 
以引领全球为目标,「绝不放弃」是A&D的核心价值   

"The success of our company lies in the nexus between our core value and our core technologies," said Hikaru Furukawa, president of electronic balances manufacturer A&D. "Our core value is simple: 'Never give up'."   
“我们的成功基于建立在我们的核心价值观与核心技术上，”电子天平制造商A&D（爱安德）总裁古川陽先生说。“我们的核心价值观非常简单，就是「绝不放弃」。”    

"In A&D we speak of the Japanese word 'honmono', literally meaning 'real' or 'genuine'," he said. "To us, it signifies a value system which our people incorporate in every aspect of their work to achieve the highest quality output."   “
在A&D，我们用一个日文单词：honmono(本物)，可译为「正品」（real）或者「真品」（genuine）。”他说。“对我们而言，这是一个要求我们每个员工在每个领域的工作中达成最高质量输出的价值体系。”    

A&D was established in 1977, when 13 engineers got together to take advantage of the transformation from analog to digital that had started at about the same time. Today it is a multifaceted company, the third largest manufacturer of electronic balances in the world. The all-purpose devices the company developed 33 years ago have been transformed into a range of products that suit a variety of applications, led by micro-balances capable of measuring weights to the millionth of a gram.   
A&D成立于1977年，当时由13名工程师聚集在一起致力于研究模拟技术到数字技术的转换。而今天，A&D已经成为一个多元化的企业，同时也是世界上三大电子天平制造产商之一。33年前研发的设备已形成了一系列的产品，被运用在各种应用的诸多产品上。    

A&D has already stepped aggressively into the medical field through its blood pressure devices and precise measuring scales. "We are a unique manufacturer that provides digital blood pressure monitors for personal use and products crafted for use in hospitals and medical facilities. And we lead the way as a developer and provider of new healthcare services that aim to promote healthy living and prevent lifestyle-related diseases caused by modern technology," Furukawa explained.    
A&D通过其血压测量和精密测量设备积极进入医疗领域。“我们是独一无二专门为家用和医用提供电子血压计的制造商。也带头引领和发展着一种新的健康服务来促进健康生活，以及防止那些由现代生活方式所引起的疾病。”古川陽先生说道。     

The Tokyo-based company also provides innovative tools and technology for measurements, control and simulation during automotive and tire development. "Customer demand is high for our products, which are based on eight fundamental measurement technologies refined since the company was established," Furukawa said.    
A&D（总部位于东京）还提供测量测试、汽车和轮胎质量控制和模拟仿真方面的创新技术和工具。“客户对我们的产品也有很高需求，我们的产品发展都基于从公司创立以来的8项基本测试技术”古川陽先生描述到。    

"Given our sensitive and demanding fields of business, our only option is to deliver the best," he concluded. "By doing that, we are aiming to reach our revenue target of $1 billion, making this company the global leader in its field."    
“鉴于市场需求，我们唯一的选择就是提供最好的产品和服务，”他这样总结。“只有这样做，我们才能达到10亿美元的销售目标，让A&D成为这些领域的全球领导者。”

www.aandd.jp   
World Eye Reports provided the story.   
(China Daily 06/18/2015 page22)