职位名称:Senior Digital Content Specialist 职位描述/要求:The Sr. Digital Content Specialist is an experienced content creator, editor, and strategist who standardizes and optimizes Thermo Fisher China website content. The successful candidate is detail-oriented and has a talent for creating & organizing scientific and marketing content to make it accessible and engaging to customers. The Sr. Digital Content Specialist is passionate about writing and communicating effectively, is effective in helping to maintain an outstanding customer experience.
Responsibilities: Ensure that website content is accurate, consistent, and complete, and adheres to the digital publishing guide, and editorial, SEO, and brand standards Create, edit, review, and align marketing, educational, product, support, and search content using best practices for website, campaigns, digital marketing, new product introductions, integration projects, and routine maintenance of business Write / edit / advocate content that is customer focused and engaging. Focus on educational and informational content build-out as a long-term strategy for enhancing the customer experience and buying journey and positioning Thermo Fisher Scientific as a world class leader in scientific and laboratory instrumentation and software. Provide direction to other content developers & stakeholders Act as the subject matter expert for tactics that excel digitally while also being able to speak and present content in a manner that appeals to scientists. Work independently to develop content strategy, and to manage, coordinate, and prioritize tactics and projects, delivering on time and on budget Communicate and collaborate effectively with business partners in meetings and using content tracking systems Minimum Qualifications: Masters in life science, biology, chemistry, biochemistry, medicine or comparable experience. Over 3 years’ experience writing scientific content or technical marketing content Over 3 years’ experience with websites or product content, and content management systems Excellent analytical, problem-solving, time management, and communication skills Keen attention to detail, and a high regard for quality Understanding of taxonomy, content tagging, content use, and structure Familiarity with web analytics and search engine optimization Project management experience Fluent in spoken and written English and Chinese.
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Thermo Fisher Scientific is an EEO/Affirmative Action Employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability or any other legally protected status.
公司介绍: About Thermo Fisher Scientific Thermo Fisher Scientific Inc. (NYSE: TMO) is the world leader in serving science, with revenues of more than $20 billion and approximately 65,000 employees globally. Ou...查看全部