立即投递该职位 职位名称:Digital Marketing and Program -上海市 职位描述/要求:职责: 1.Marketing Planning, collaborate with local sales team and global directors for strategic alignment, and formalize an aligned marketing plan, and have regular review and adjustment based on the performance and market dynamics. 与本地销售和全球宣传团队沟通协作,制定营销计划,并根据绩效和市场动态定期回顾和调整。 2.Architect related campaigns to support the business target and marketing plan, within market budget. 在市场预算范围内,策划相关市场活动,以支持业务目标和营销计划。 3.Deployment of related tactics. 实施具体宣传活动。 4.Online media & contents management, including paid industry media, search engine and media partners, building media strategy and keeping long term relationships with them for more brand exposure and business opportunity generation. 执行在线媒体和内容管理,包括付费行业媒体、搜索引擎和媒体合作伙伴,建立媒体战略,并与他们保持长期关系,以获得更多品牌曝光和商机。 5.Digital campaign architect and deployment to support Lead-generation and nurturing to support total funnel and revenue growth and consistent improve ROMI. 数字营销活动架构和部署,以支持潜在客户开发和培育,支持总渠道和收入增长,并持续改善营销投资回报。 6.Other tasks assigned by line manage. 直线经理分配的其他任务。
学历及专业:Bachelor’s degree or above 本科及以上学历 1.At least 3+ years' marketing communication working experience, preferred to have revenue marketing or multi-touch campaign design and deployment experience. 3年以上marketing communication工作经验,有revenue marketing或multi-touch campaign的设计和实施经验者优先。 2.Communication skill, preferred to have experiences to work with multiple business units. 沟通能力强,有与多个业务部门合作经验者优先。 3.Fluent in Chinese and English. 中英文流利。 4.Must be a fast learner and can work under high pressure. 学习能力、抗压能力强,能在高压下工作。